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Why Great Marketers Fail: Lee Roth on The #1 Mistake Killing Brands | Liftoff with Jeanniey Walden

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Stop Chasing Trends. Start Building What Matters. 💡

In this episode of Liftoff with Jeanniey Walden, Jeanniey talks with our very own, Lee Roth, Co-Founder of The Actionists, about why so many marketing teams get caught up in the latest trends — and how that distraction can stall real growth.

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In this conversation, you’ll discover:

• The biggest mistake even top marketers are making in 2025
• How to refocus your marketing around what your customers actually need
• Why moving too fast can derail long-term success
• What most brands misunderstand about connecting with their audiences

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Perfect For:

CMOs, founders, marketing leads, and entrepreneurs who want to build brands that put people first — and perform better because of it.